$500
One-time setup.
Covers the build.
What this covers
Custom website, pipeline dashboard, call & lead tracking, and the review-management system. Paid once at kickoff. Nothing else due before day 90.
[02] Hybrid pricing model
One setup fee.
Then we earn it
or we don't.
$500 one-time setup covers the build. $0/mo for the first 90 days while the system ramps. After day 90, commission only on tracked, closed leads — we get paid when you get paid.
Hybrid pricing · one system · real results
One setup fee, three months free, then commission only on the leads we actually deliver. The only money you put at risk up front is $500.
Risk-free window
$0/mo
First 90 days.
We eat the cost.
What this covers
No monthly retainer while the system ramps. We absorb the maintenance cost so the dashboard, reviews, and tracking can produce before any performance fee starts.
Commission only
We get paid
when you do.
What this covers
After day 90, commission only on tracked, closed leads that show up in the pipeline dashboard. Rates are agreed during intake based on your average ticket and close rate.
Commission rates determined during intake based on your average ticket and close rate. All commissions paid on attributed, tracked, closed leads only.
What's Included
Everything below is covered by the $500 setup and the first 90 days at $0/mo.
The system, end-to-end
- Custom website + ongoing maintenance
- Review management & automation
- Online booking integration
- Pipeline dashboard (real-time)
- Tracked phone numbers + call recording
- Lead follow-up automation
- Performance reporting
Call answering — AI, hybrid, or live human — is priced separately. Ask during intake if you want it bundled in.
[03] ATTRIBUTION — THE FAIRNESS LAYER
If it's not in the pipeline dashboard, it's not an attributed lead.
Commission is paid only on leads the dashboard can prove came from work we did. We do not bill on referrals you already had, walk-ins we never touched, or jobs you would have closed without us.
What counts
- Web form submissions
- Tracked phone calls
- Online booking
- Chat & SMS widgets
- Review click-throughs
What doesn't
- Word-of-mouth referrals
- Your existing customers
- Your own ad channels
- Untracked walk-ins
- "Would've come anyway" jobs
[04] Why this works for you
Four reasons owners pick the Hybrid model over a flat retainer.
Zero Risk
$500 setup is the only money you put at risk. No retainer for the first 90 days.
Aligned Incentives
We don't make money until you do. Bad leads cost us, not you.
Transparent
Every lead, call, and quote in one dashboard. You see what we see.
Proven or Out
At day 90, either of us can walk if it isn't working. No auto-renew traps.
[05] HOW IT WORKS
Four steps,
no theatrics.
From first call to live system in under two weeks. No discovery sprints, no slide decks — intake, build, ramp, scale.
01
Intake
Quick intake call. We confirm fit, agree on a commission rate, and you pay the $500 setup.
DAY 1
02
Build
We build your website, pipeline dashboard, call & lead tracking, and the review-management system.
DAY 2–14
03
Ramp
Day 15–90: leads flow in, dashboard logs everything, commission paid only when deals close. No retainer.
DAY 15–90
04
Scale
Day 90+: month-to-month, mutual exit either way. Optional $99–$149/mo maintenance retainer available.
DAY 90+
[06] Key terms
The four rules that make commission attribution clean and disputes rare.
Commission trigger
Signed contract or deposit paid on a tracked, attributed lead.
Attribution window
90 days from a lead's first tracked touch.
Dispute window
7 business days from a lead being marked closed.
Pipeline = truth
Dashboard is the binding record for every invoice.
20 min
$500 → $0/mo
Mutual exit at day 90
Terms in plain English
- 90-day minimum — then month-to-month, no auto-renew traps
- $99–$149/mo — optional maintenance retainer after day 90
- Net-15 payment — on commission invoices
- Mutual exit at day 90 — if performance falls short, either side can walk
Disclaimer
- Commission rates determined during intake based on your average ticket and close rate
- All commissions paid on attributed, tracked, closed leads only
- Dashboard is the binding record — disputes resolved in-dashboard
[07] QUESTIONS ABOUT THE PRICING
Pricing and contracts, answered straight.
How much does this cost per month?
For the first 90 days, $0/mo — no monthly retainer. The only money you put at risk up front is the $500 one-time setup, which covers the website, dashboard, tracking, and review system build. After day 90, you pay commission only on tracked, closed leads attributed in the pipeline dashboard. There is an optional $99–$149/mo maintenance retainer for website and dashboard upkeep after day 90, but it is not required.
Why is your pricing different from other local SEO agencies?
Most agencies bill a flat retainer whether they produce or not. We built the Hybrid model around aligned incentives — we don't make money until you do. The $500 setup covers our build cost, the first 90 days are free so the system has time to ramp, and after that we get paid only when a tracked lead closes. If the pipeline doesn't produce, you walk at day 90 with no clawback. We can run this model because we work only with service-business owners in the Inland Empire — predictable cost structure for us, predictable pricing for you.
What's actually included in the $500 setup?
Custom website, ongoing maintenance, review management and automation, online booking integration, the pipeline dashboard (real-time), tracked phone numbers with call recording, lead follow-up automation, and performance reporting. Call answering — AI, hybrid, or live — is priced separately if you want it. The $500 covers the full build of the lead system. The first 90 days of operating that system carry no monthly fee.
Is there a setup fee?
Yes. $500 one-time, paid at kickoff. It covers the website, dashboard, tracking, and review system build. After that, no monthly retainer for 90 days — we eat the maintenance cost while the system ramps. Commission is paid only on tracked, closed leads after setup. Commission rates are determined during the intake call based on your average ticket size and close rate.
Can I cancel without penalty?
We run a 90-day minimum from kickoff. At day 90, either of us can walk if it isn't working — no clawback of work already delivered, no auto-renew lock-in, no cancellation fee beyond outstanding commission invoices. After day 90, the engagement runs month-to-month. The 90-day minimum exists because SEO and review velocity compound; ending earlier means walking away before the system has had a chance to produce.
What if I'm in a more competitive market than average?
We'll say so before you sign. High-competition markets — legal, healthcare, large metro plumbing — genuinely cost more to win because the review counts and backlink profiles you're competing against are higher. We adjust the commission rate during intake to reflect that, rather than hiding it in a generic "premium" tier. For most Inland Empire service trades, the standard intake produces a workable rate.
How does the commission attribution work?
If it's not in the pipeline dashboard, it's not an attributed lead. What counts: web form submissions, tracked phone calls, online booking, chat and SMS widgets, and review click-throughs. What doesn't: word-of-mouth referrals, your existing customers, your own ad channels, untracked walk-ins, and "would've come anyway" jobs. The attribution window is 90 days from first touch. Commission is triggered when a contract is signed or a deposit is paid on an attributed lead. The dashboard is the binding record — what it shows is what we bill.
What if I dispute a lead?
You have a 7-business-day dispute window from when a lead is marked closed in the dashboard. Open the dispute in-dashboard with a reason — duplicate, untracked, existing-customer, or no-deal-actually-signed — and we review it within the window. Disputed leads pause invoicing until resolved. If the dispute holds, the commission is removed. If it doesn't, the commission is invoiced on the normal Net-15 cycle. The dashboard log makes the trail auditable on both sides.
Can I cancel after day 90?
Yes. After day 90 the engagement is month-to-month with mutual exit — either side can end it. There is no clawback of work already delivered. Any commission invoices already issued on attributed, closed leads remain payable on Net-15 terms. If you continue, the optional $99–$149/mo maintenance retainer is available for ongoing website and dashboard upkeep, but it is not required to keep the system running.
What's the maintenance retainer for?
It is an optional $99–$149/mo plan available after day 90 that covers ongoing website maintenance, dashboard upkeep, security patching, content edits, and minor design adjustments. Without it, the system you built in the first 90 days keeps running on commission-only — you just handle change requests yourself or piecemeal. The maintenance retainer is for owners who want us to keep the lights on and roll small improvements without a per-request invoice.
Do I sign anything?
Yes. At kickoff we sign a short service agreement — primarily for fraud protection on both sides. It covers attribution rules (what's a tracked lead, what isn't), commission rates, the 90-day minimum, and the mutual-exit clause at day 90. It is not a long-term lock-in. Most operators sign it the same day they pay the $500 setup. If you'd like to read the agreement before intake, email contact@softwarestrategists.com and we'll send the current version.
[08] START WITH A FREE REVIEW
Book intake.
Or just call.
CALL
(909) 601-1475
EMAIL
contact@softwarestrategists.com